The Affiliate Journal

Helping Affiliate Marketing Professionals to succeed in any on line venture.

Free way to earn clicks!

Show me yours and I’ll show you mine.

The most recent trend in generating free leads (clicks to your site) today, is a kind of mutual agreement. You get clicks to your site based on the number of sites that you visit. This form of lead generation is good to have in your marketing plan.

Link Referral has a very interesting way of generating traffic to your site.

The short story goes like this. You sign up (it’s free) and log in to your account. Enter your site details.

Now it is time to start generating some leads.

Start visiting other members sites in the Link Referral directory, you can visit up to 30 sites a day, but you can visit as many or as few as you want.

Write some reviews on up to 5 member sites.

Your placement in the directory is based on how many member sites you visited, sound familiar, well it is. The twist in Link Markets program is the site reviews.

You get better placement the more sites that you visit and review. This is a win-win situation for most marketers. You get constructive feedback on your site, as well as giving feedback to other site owners.

I have only been a member for about 2 weeks and I have 65 unique visitors from this program so far.

I am sticking with it for now.

Give Link Referral a shot, it costs you nothing.

I’ll keep you posted.

Site Sell

  • Saturday Feb 4,2006 11:00 AM
  • By Jason
  • In General

Dr. Ken Evoy - Founder of Site Sell

People just like you and me are making a decent living from affiliate marketing, as well as owning an online business.

ken evoy

I am going to discuss the number one source of information for starting your own online business; Site Build It.

Let´s take a second to talk about Dr. Ken Evoy, founder of Site Build It.

He started out as a Canadian Physician, and is turning out to be one of the most respected online marketers today.

He is the author of many well know and highly praised e-books.

Ken’s philosophy on Internet Marketing is top notch.
It simply states that to succeed you need to gain the trust of your customer.
This is done by simply talking to your audience first (Pre-Selling), not just selling to them right out of the gate.

It makes a lot of sense to pre-sell your targeted traffic before hitting them with any kind of sales pitch.

His books go in depth on pre-selling as well as the all important conversion rate.

A site’s conversion rate is the relationship between traffic and sales.
For example, if you get 100 visitors and one of them buys, that is a 1% conversion rate.

Lets say you get 10,000 visitors and you were able to raise your conversion rate to 3% using Site Sell’s techniques,
that’s 300 sales.

To bring the conversion rate up, you need warm leads hitting your sales page.

This is where pre-selling comes into play.

For example, send prospective traffic to a page where you explain in your own words about your product or service.

You should write this in a relaxed and friendly manner.

This simple step will convert more visitors into buyers.

If your goal is to create a lasting business online with a strong and trusting customer base than I would recommend you look at all Site Build It has to offer.

Ken is one of the most trusted and successful Internet Marketers around.
His products and information are used all over the world.

Don’t take my word for it, just look at what real people have to say about Site Sell in their testimonies.

P. S. Site Sells affiliate program is how The Affiliate Journal got started. It is Free to join and they will help you every step of the way.
This is a real affiliate program and a real company.

If that is not enough! Look at some of the sites of the customers of Site Sell
and their Results.


Try SiteSell out for FREE right now!

Optomizing your click through rate.

For some time now I have followed the pack in choosing the layout of my sites. A three column design with site navigation on the left, content in the middle, and links on the right. The right hand column was reserved for my pay-per-click advertising.

Old pay-per-click ad layout.  3 columns with ads on the right

I use Google Adsense pay-per-click ads as my right hand column. I was hoping this would give the visitor who did not find what they were looking for on my pages an alternative. Google does a good job of supplying ads that are relevant to your site.

There is one major flaw in this thinking.

Since people generally read from left to right and top to bottom, they usually do not even glance at the right side ads.

Your eyes will automatically go to the site title (Header) first, then travel down the left hand side (Navigation) and stop on the content. If the content is not what they are looking for they will most likely look at your navigation and see if something there catches their eye. If nothing does grab their attention, they back-button away into oblivian.

Let’s face it, the only sections a visitor to any site really needs to see are the content and the navigation.

In the three column layout desribed above, the third column (right) is ignored.

How do we get people to pay attention to our alternative instead of running back to the search engines for their answers.

Lets start with what we know. The average visitor to any site will mainly look for the content of your site, and the navigation to get a feel for what the web site is about.

For a webmaster looking to earn a living we would like our visitors to really look at the third column alternative if our own content is not what they are looking for. Using Google Adsense or some other form of pay-per-click advertising can earn you a substantial income for helping your visitors find what they are looking for.

Then where do I put the third column with the income generating ads?

Answer: In the middle.

3col middle 1

Not centered, but between the content and the navigation sections.

In affect, this forces the reader to view your ads as their eyes travel to your site navigation on the far right side.

Now they get a quick look at the ads being offered before they check out your navigation.

For me this little trick brought my click-through rate from about 1-2% using the old layout to 5% with the new one.

Try it out. Let me know if you see the same results as I did.

When do you leave well enough alone?

I have been taking up way too much time on site design and not enough time on content.

I really think I have some sort of a design disorder. I have recurring dreams about the layout of my site, and wake up in a cold sweat. Very disturbing if you ask me.

I can’t stop making small changes to the look of my blog. I spend hours trying to make little boxes behave the way I want them, get the font just right and don’t even get me started on the whole choosing the right colors thing.

Well, after weeks of tinkering around I think I am finally happy with the results of the look and feel of my site.

I recently converted my old site to one powered by WordPress. An excelent user friendly Blog backend.

There is an entire community of people making plugins, add features that are easy to install and configure. Plus there are hundreds of free themes available for you to choose from. You can also customize these themes to you liking.

I started with the WordPress theme Impact by Abelgraphics, but my end result looks nothing like the original. In reality the original theme is very good and I could have used it out of the box, but my disorder made me change almost everything.

I am really just a code hacker (my coding is not pleasing to the eye yet).

I may consider cleaning up the code a little and place this as a new theme for wordpress.

If enough of you out there would want to use this site as a theme, let me know and I will see what I can do.

Resources

  • Tuesday Jan 24,2006 09:54 PM
  • By Jason
  • In General

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